Google searches for a winning smartphone with Pixel

If the smartphone market wasn’t confusing enough, Google have finally made their long awaited entrance to muddy the waters even further.

The Pixel and Pixel XL will mark Google’s first fully fledged foray into the smartphone market and when they launch in Australia on October 20 your next choice in phones just got a brand new candidate.

So long a two horse race between Apple and Samsung, Google looks like blowing the race wide open as they attempt to freshen up what has become a rather stale few years in smartphones.

After seeing the iPhone 7 make its unsurprising entrance in September, Google have held off their release wisely to ensure they pip Apple in a few vital areas. The resolution of the standard Pixel sits at 1920×1080 with the iPhone 7 some way behind at 1334×750. While Apple were rightly proud of the power of their cameras, Google have in terms of sheer specs trumped them in this department too.

With a rear camera of 12.3 megapixels and a front camera of eight megapixels, the Pixel lives up to its name by squeezing in the most pixels of any smartphone on the market. Both the iPhone 7 and Samsung Galaxy S7 Edge rear cameras only have 12 megapixels with the iPhone 7 front camera sitting at seven megapixels and the Edge at five.

As an Android phone, the Pixel is hard to compare in processing power to the iPhone 7 but does measure up quite well compared the S7 Edge. Running on a Snapdragon 821 processor, the Pixel takes advantage of the latest Android update with the Edge running on Snapdragon 820. Both the Edge and Pixel do run on 4GB of RAM.

In terms of sheer size, the standard Pixel is bigger than the iPhone 7 but smaller than the Edge with dimensions of 5.66 by 2.74 by 0.29 inches.

The Pixel is rather light on battery power with a 2770mAh battery compared to the Edge’s 3600mAh. To make up for this though, Google are promising lightning quick recharging with 15 minutes of charging apparently set to give your Pixel a remarkable seven hours of battery life.

Built by smartphone veteran HTC but designed by Google, the Pixel unsurprisingly takes advantage of it’s own brand in the form of Google Assistant. Much like a more serious and likely more accurate Siri, Google Assistant looks to be tapping in to the AI capabilities of the search engine powerhouse to make navigating your phone as simple as telling it what to do.

Available in both 32 and 128GB sizes as well as Quite Black and Very Silver colours, the Pixel will release in Australia on October 20. As of writing the Pixel 32GB will cost $1079, and the 128GB $1229 while the Pixel XL 32GB will be $1269 and the 128GB $1419.

Unlike it’s Samsung and Apple rivals, it’s important to note that the Pixel isn’t water-resistant but as it stands looks set make one mighty splash in the smartphone market.

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